FoodFinder SW

Law Firm: Stephens Scown (UK)
Firm Size:  Medium
Released: May 25, 2011
Platform: iPhone (iTunes)
Cost: Free

The posts from this blog focus on law firms who have produced their own apps or mobile websites. One alternative approach for a law firm to consider is to go mobile by sponsoring an app produced by some other organization. In the case of Stephens Scown, the UK firm launched an iPhone App in partnership with Taste of the West, the regional food and drink trade organisation for the South West of England.

The App, FoodFinder SW, provides users a map to see the location of and information about local food producers. The main purpose of the App was to help promote 800 small food and drink producers and retailers in the Westcountry region.

Many of the firm’s clients are food and drink producers, and Stephens Scown used its sponsorship of the app to enhance its visibility with and provide support for this client sector.

Simon Gawler, the head of Stephens Scown’s dedicated food and drink team, said:

As a firm, we are championing local food and drink producers across the South West – they are the lifeblood of our regional economy and the industry is big business. Many of our clients are producers and we’re delighted to be promoting their award-winning and top quality produce. The number of people using iPhones or smart phones is growing exponentially and we’re really pleased to be at the very forefront of this new technology working closely with Taste of the West. We think this new App will be really popular with the region’s suppliers and of course, the customers wherever they are in the country.

 – Law App Guy